Social media campaigns, events and travel
Posted in Facebook on May 9th, 2012
The Facebook investor roadshow has kicked off this week in New York, Boston and other major US cities in the lead up to its IPO date of May 18th. Facebook have launched a 30 min video to woo investors which includes some interesting insights into the background of the platforms’ product areas and future developments. [...]
Posted in events on May 6th, 2012
Cybher is an annual one day event which brings together influential bloggers across tech, parenting, fashion, beauty, travel and lifestyle. Held in London on Saturday 12th May, the event is a mecca for women bloggers to network, share and inspire each other through a variety of workshops and talks. The event has evolved from attracting [...]
Posted in Social media trends on Mar 18th, 2012
I find GlobalWebIndex’s trends reports interesting. Below is a summary of the seven trends, most of which are not surprising. I find local nuances and cultural influences on social media fascinating so from my perspective the most interesting trends to look out for include trends one and two. It’s the understanding of the local cultural [...]
Posted in Online fashion community on Mar 13th, 2012
Polyvore, the five year old online fashion community has just reached 15 million unique monthly users and is the 6th largest source of original content for Pinterest. Polyvore is a website which empowers people to express their sense of style by allowing them to create collages of their favourite looks and inspirations. You can follow [...]
Posted in Social media trends on Nov 20th, 2011
Another great presentation on social media trends by @social_practice. From destination social to dispersed social: 10 trends in social media View more presentations from The Social Practice
Posted in infographic, Social media on Jul 17th, 2011
This recently released infographic shows how airlines are allocating resources to social media. What’s interesting is how the allocated social media resource is made up of different departments across the organisation ranging including corporate comms, marketing, customer service, interactive and eComm. This shows that where many companies spend time debating who should look after social, [...]
Posted in Digital campaign on Jul 10th, 2011
Working at LBi means having the chance to curate and contribute towards some truly exciting campaigns. Recently our social and creative team, along with our music enthusiasts, developed a social media campaign to raise awareness of a new music format mp3HD in effort to save the music. What is mp3HD? It’s a lossless music format [...]
Posted in infographic on Jul 3rd, 2011
As Kate Middleton, fashionable Queen-to-be tours Canada, has Kate Moss, Queen of fashion stolen the limelight with her recent wedding on July 2nd? While the two battle it out, our social media intern @JamiePither, who scored his job via @LBiLondon’s ‘Tweet of the Week’ contest, has been busy comparing their presences over social media during [...]
Posted in infographic, Social media on Jun 19th, 2011
I love infographics so thought I’d share GlobalWebIndex’s latest infographic that visualises the global state of social networking in 2011. Designed by Rikard Andresen, the infographic allows us to get a snapshot into how social media usage differs per market. It does this by segmenting users of social media in each market into three behaviour [...]
Posted in Social Media Week London on Mar 13th, 2011
With Social Media Week is long over, many of us are still buzzing with excitement from the fascinating people that we met, the events we attended and the information overload. I on the other hand have finally just found the time to share this blog post; my recap on the event – hey we still [...]
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